AI Insights · Timothy · April 2023
Top 5 iOS Photo & Video Apps in Kenya Q1 2023
Discover the performance of the top 5 photo and video apps on iOS in Kenya during Q1 2023, including download trends, revenue, and active users.
In the first quarter of 2023, the top five photo and video apps on iOS in Kenya showcased diverse trends in downloads, revenue, and active user engagement. Here's a closer look at the performance of YouTube: Watch, Listen, Stream, CapCut - Video Editor, Snapchat, Instagram, and Google Photos: Backup & Edit.
YouTube: Watch, Listen, Stream maintained a consistent download rate, peaking at around 3K downloads per week. Active users hovered around 500K, with a slight increase towards the end of the quarter. Weekly revenue saw a minor peak, reaching $6 in late February.
CapCut - Video Editor experienced fluctuating downloads, with a notable peak of 4.9K in late December. Active users grew steadily, reaching approximately 27K by the end of March. Revenue showed some variability, peaking at $30 in late January.
Snapchat saw a stable download rate, averaging around 2.3K per week. Active user engagement increased steadily, ending the quarter at approximately 137K. Revenue remained relatively stable, with a peak of $235 in mid-March.
Instagram had consistent downloads, with weekly figures around 2.3K. Active users fluctuated slightly but remained around 115K. Revenue saw a gradual increase, peaking at $120 in the final week of March.
Google Photos: Backup & Edit maintained a steady download rate, averaging around 1.1K per week. Active users remained stable, around 33K. Revenue showed strong performance, peaking at $1.1K in late February.
These insights, derived from Sensor Tower data, highlight the varied performance of these top apps in Kenya. For more detailed analytics and insights, visit Sensor Tower.
